DeSilva + Phillips Client Ascend Media's Expo Magazine Sold to Red 7 Media

DeSilva + Phillips Client Ascend Media's Expo Magazine Sold to Red 7 Media



DeSilva + Phillips, Media Investment Bankers, announced the sale of its client Ascend Media's Expo Magazine to Red 7 Media, a B2B media company based in Norwalk, Connecticut.



New York, NY (PRWEB) November 5, 2007



DeSilva + Phillips, Media Investment Bankers, announced the sale of its client Ascend Media's Expo Magazine to Red 7 Media, a B2B media company based in Norwalk, Connecticut.



Expo (www. expoweb. com) is a leading trade publication serving exposition and convention professionals. Expo's readers are executives of trade associations and societies, for-profit show owners, producers or management firms, and corporate event management.



According to Red 7 Media, Expo joins the Red 7 event industry portfolio, which includes Event Marketer, Event Design, Agenda USA and the Event Marketing Institute, an online membership-based resource for event executives. "With the addition of Expo Magazine we now are able to provide our readers and advertisers with unmatched depth and access to content, resources and opportunities -- both via our current portfolio of products and services, and those that we will develop in the months ahead," said Red 7 CEO Kerry Smith in a statement.



DeSilva Phillips, Media Investment Bankers, advised the seller, Ascend Media, in the transaction.



About Ascend Media, LLC

Ascend Media is a diversified business media company that owns and operates professional magazines and journals; organizes trade shows, conferences, and educational programs, and maintains online properties and databases serving the medical and healthcare industry. The company was formed and incorporated in 2002. Ascend Media is financially backed by CCMP Capital (formerly J. P. Morgan Partners) and Veronis Suhler Stevenson, and is headquartered in Overland Park, Kansas.



About Red 7 Media, LLC

Red 7 Media, LLC is a privately-held media company which publishes magazines and newsletters, as well as produces conferences and trade shows. Its properties deliver content in print via market-leading business magazines, online via targeted web sites and e-newsletters, and in person at live events and trade shows. In addition, Red 7 Media offers a unique array of custom marketing and publishing solutions, including lead-generation services and consulting in the niche markets it serves.



About DeSilva + Phillips, Media Investment Bankers

DeSilva + Phillips is a New York-based investment bank specializing in the media, digital media and healthcare communications industries. The firm provides M&A services and private placements of debt and equity to the medical and healthcare media, magazine, Internet, newspaper, book publishing, trade shows & events, information, educational, and marketing-services industries. DeSilva Phillips has completed more than 185 transactions since 1996. DeSilva + Phillips Corporate Finance LLC is a member of FINRA and SIPC. For more information visit www. Mediabankers. com.



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