Nickel & Nickel Website Included in Top Ten Winery Websites of 2005 Report
Local print and web design agency designTHIS! announces that the website the agency created for Nickel & Nickel has been recognized by Michael E. Duffy & Associates, publishers of The Winery Web Site Report.
NAPA VALLEY, CA (PRWEB) April 15, 2006
Local print and web design agency designTHIS! announces that the website the agency created for Nickel & Nickel has been recognized by Michael E. Duffy & Associates, publishers of The Winery Web Site Report. The website was included in the top ten winery websites of 2005 based on their independent review of over 2,200 winery websites.
"The best sites clearly address the needs of four distinct types of visitors: buyers, browsers, the trade, and the media," said Michael E. Duffy, publisher of The Winery Web Site Report. "Each of these groups increasingly uses the web as their first point of contact with a winery. An effective site helps a visitor accomplish what they came to do without a lot of effort wasted."
“Our work on a wide array of web and print accounts – from sporting goods to health and beauty to professional services to furniture design – has given us the experience to deliver non-traditional ways to offer the Nickel & Nickel experience to the global wine consumer,” comments Amy Predmore, Interactive Director at designTHIS! “We built a website that complements and enhances Nickel & Nickel’s current profile with an easy, intuitive structure to navigate.”
The scores are based on a total of 100 points. A median score of 48 points shows most winery websites aren’t doing as much as they should for their visitors," adds Duffy. "Smart wineries realize that the recent Supreme Court decision regarding direct wine shipments means both new potential customers and more competition. Visitors want sites that look fresh and make it easy for them."
Since designTHIS! was founded in 1996, the agency has been awarded design honors ranging from wine packaging to websites to identity systems, locally and nationally.
DesignTHIS! is an award-winning print + web design agency. Established in 1996 by Principals Kim Shaeffer and Amy Predmore, the Napa (CA) firm's philosophy is simple and straight forward: Build brands. Resist the usual. It's what we do. Clients include Far Niente Winery, TUGBOAT, Inc., Stellar Enterprise, Vineyard 29, Lail Design Group, Napa Sanitation District, and Napa River Inn, among others.
To learn more about designTHIS!, please contact Amy Predmore at 707 252 9425 x14 or amy@designthis. com, and visit their website at http://www. designthis. com (http://www. designthis. com).
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